The domestic advertising market considerably lags behind in development from western. Managers got used to work under the template and customers agree to pay the huge amounts for a scanty share of return. Perhaps, to someone it is profitable — it isn't necessary rack brain and to think out new methods of promotion. Though it is not necessary to draw on imagination. Innovative advertising is the integral companion of the western colleagues for a long time. What such new in this method of promotion?
The matter is that the main objective of domestic advertising is to attract the client, to directs the client’s attention. For this reason headings are so bright, promises are enormous. Though actually, the main goal of advertising shall be sale of goods or service. And unless it is not the same? No such luck. The matter is that the domestic consumer already got used to deception from advertising , and also its persistence, therefore to draw attention doesn't mean at all that the person will start buying right away. It is rather on the contrary. He will listen, nod assent, look at the watch and go home. In total! The attention was drawn goods on shelves.
What development path is offered by modern advertising ? It shall draw attention advertising registration, more precisely its carrier — an interactive table, a projection or the terminal. These carriers carry out in special color scale, moreover, the computerized toys are always pulls visitors. As for information on goods, it shall be accurately structured and placed in memory of the equipment. The basic principle of innovative advertising , is low-key selling. The person himself shall come and to get acquainted with all information.
The Gefest Projectioncompany gives you the chance to order innovative advertising for promotion new goods or for development the old ones. Company services include delivery, installation and setup of the equipment. Moreover, there is a possibility of lease for a certain term. The cooperation with "Hephaestus Proyektion" will allow you to get experienced partners, who implement the western methods of promotion on the domestic market more than 5 years already.
